About Us

About Us

European Clothes is a start-up dedicated to promoting Europeanness—the feeling of being and belonging to Europe—through original clothing designs. Our mission is to strengthen the bond between Europeans by celebrating our shared culture and identity.

Some say Europe is too diverse to have a common culture. We disagree.

We believe it’s possible to love Europe just as much as one loves their country. The two are not mutually exclusive. Just as people can feel proud of both their region and nation, they can also embrace a European identity. Love for one does not diminish love for the other.

You might be thinking, “Is this just another idealistic pro-Europe site?” Not exactly. Yes, we believe Europe is an extraordinary place – rich in cultures, languages, architecture, and landscapes – but we also recognize it’s a work in progress.

As Robert Schuman said on May 9, 1950:

A united Europe was not achieved and we had war. Europe will not be made all at once, or according to a single plan. It will be built through concrete achievements which first create a de facto solidarity.”

Europe is not the vision of a single person, but the result of continuous collaboration, change, and progress. At European Clothes, we aim to play a small part in this journey, by promoting unity and identity through fashion.

Future

We aim to become one of the most recognized European fashion brands. One of our top priorities is opening our own factory in Europe by late 2025 or early 2026. Currently, while all designs are printed in Europe, production takes place abroad, making us dependent on external partners and limiting our margins.

Whether it’s funded through a loan, investors, or our own profits, our goal is to establish in-house production. This will bring back production to Europe, reduce reliance on third parties, lower production costs, and allow us to offer more competitive pricing—benefiting both the company and our customers.

Another key objective is launching our own delivery service. As a start-up, we currently rely on third-party logistics. In the future, managing our own deliveries will allow us to reduce shipping times and fees, improve customer satisfaction, and create new jobs—starting with drivers directly employed by us.

Our third major goal is to open our first physical store in Europe. While we currently operate online, a physical location will bring us closer to our customers. Over time, we aim to expand with additional stores.

In the long term, our vision includes:
– Multiple factories across Europe
– A dedicated delivery network
– Both online and physical stores

These steps will allow us to operate more independently, increase profitability, and serve our customers faster and more efficiently.

 

If you’re reading this and you see great potential in this company, the same way as we do, please contact us at contact@europeanclothes.eu. WATCH OUT, our email address ends with .eu not .com.

You can also fill in our contact form.